What a Twitter Shortener Could Mean for Marketers

2
Sep/10
0

Twitter users learned on Thursday that the site will begin wrapping all links posted through the service with its own t.co domain. Twitter had been discussing this proposal on its blog, so the…

Top Industry News for 8-13-10: Oracle sues Google over Android

13
Aug/10
0

Smartphones:

Oracle sues Google over Android OS.

Android helps boost global smartphone sales.

Social Media:

Delta launches ticket window on Facebook.

Twitter introduces Tweet…

Twitter’s Next Move: A Tweet Button

11
Aug/10
0

Twitter has plans to launch a Tweet Button that will let users share articles on websites and count how many times a Tweet has been retweeted, according to a Mashable exclusive. It could roll out as…

ERSP: Yes, Weight Loss Claims on Twitter Can Count as Ads

28
Jul/10
0

The Liquid HCG Diet’s promotion efforts on Twitter have been deemed by the Electronic Retailing Self-Regulation Program (ERSP) to be, well, promotions. As such, they should follow certain…

Top Industry News for 7-28-10: Google builds a rival for Facebook

28
Jul/10
0

Social Media:

Google develops a Facebook rival.

What has happened to all the social media start-ups?

Apple upgrades Safari, adds extensions from Twitter, Amazon, others.

An insider’s…

Should E-Mail Marketing Stay in Its Silo?

15
Jul/10
0

There is generally very little cannibalization that occurs between email, Facebook, and Twitter, according to a new study from digital marketing firms ExactTarget and CoTweet. It found that only 4%…

Unlike Promoted Tweets, Earlybird May Work

14
Jul/10
0

Twitter’s first Twitter account to promote deals from select advertisers, Earlybird, has launched with its first deal. According to the Twitter Blog, the site’s first exclusive offer comes from The…

Industry Pans Twitter’s Claim to 800 Million Search Queries

9
Jul/10
0

Earlier this week Twitter cofounder Biz Stone told a conference that Twitter’s “search queries” are up to 800 million per day – an eye-popping number that rivals Google traffic. However, as the week…

Top Industry News for 7-07-10: Twitter launches new ad product

7
Jul/10
0

Online Ad Market:

Twitter launches Earlybird Exclusive Offers.

Facebook, Twitter battle for billions in TV ads.

Impact of advertising in smartphone market.

Local ads start to aim at automobile…

Is Facebook or Twitter More Business Friendly?

2
Jul/10
0

There is little doubt that social media platforms such as Facebook and Twitter can help even the tinniest business. Where there is doubt – plenty of it – is which platform is better for business. A…